But in spite of strong reviews and sales that handily surpassed other titles, nothing else happened. Microsoft apparently told the studio that the better the game performed, the more it would be pushed. “We were number four and we stayed number four the entire week.” “An ad for a Mazda 3 was the number two slot – because you all go on Xbox to figure out what car you want, right?” he continued. The ‘Spooktacular Sale’, which was a whole bunch of other games that already came out – that was the number one slot.” It was the number four spot it wasn’t number one. “It finally went up half way through our launch day. “I was like ‘What’s the deal? Are you guys pulling out? Where’s our stuff?’,” Refenes said, describing an email he sent to the game’s producer at Microsoft. In fact, it wasn’t anywhere in the feed at all. Not only that, but the game didn’t get the promised top billing in the Spotlight feed on the 360 dashboard, either. But when the big day arrived, the team discovered that Microsoft had added Double Fine’s Costume Quest to the launch schedule at the last minute. Speaking at the Game Developers Conference last night, co-CEO Tommy Refenes said Microsoft made a lot of promises in exchange for a 30-day window of exclusivity to the game, including having the XBLA launch week all to itself when the game came out. Team Meat, the studio behind Super Meat Boy, didn’t have a very pleasant experience launching its game as a timed exclusive on the Xbox Live Arcade. Despite being a timed exclusive for the Xbox 360, the PC version of the hit indie platformer Super Meat Boy actually outsold its console cousin.
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